Through our initial interview, it was important to Kubo Sushi that they wanted to create something that would turn heads and make people want to come in - whether they liked sushi or not. They wanted to create an experience. We ended up creating this video, a cocktail video, a spotlight video about the head chef, video and photo headshots, product shots, and many social media cut downs. The video has been a great success pulling people into Kubo for a wonderful mean and helping the surrounding shops with foot traffic.
• single day shoot produced 7 videos
• focus on making people hungry
• marketing the restaurant atmosphere